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How much do you know about your competitors' activities - more importantly, how much don't you know? The success of your organization may very well depend on the quality of your competitive intelligence. It's not enough to simply track the competitors you know.
In today's fast-moving, global economy serious threats can come from all sides, including unanticipated sources. Therefore, it's critical to stay on top of all activities affecting your business: the companies, products, people, geographic regions, intellectual property and technical developments. Luckily, Thomson Innovation makes it possible to do just that.
Strategic Needs
- Identify competitive threats from known and unknown sources
- Map your business strategies against the competition
- Improve your organization's knowledge of current and potential markets
- Ensure that your products are positioned effectively against the competition
- Spot opportunities for expanding or focusing your business
Solutions from Thomson Innovation
- Stay on top of what's happening in the business, and what's about to happen, by searching across global business information, current news, international patent data and scientific literature.
- Be the first to know: receive automatic alerts on the latest developments and events that can impact your business - from competitors' activities to product developments, patent filings, lawsuits, geographic regions, specific individuals and more.
- Facilitate information sharing among colleagues with competitor profiles stored in secure folders that can be accessed over the web at any time by authorized users - and for added efficiency, profiles are updated automatically.
- Create charts, graphs and reports on competitor market position and activity, including how your company stacks up against the competition and how your competitors compare with one another.
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